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UK brands on show in Berlin for AW20


There is a strong line-up of UK fashion brands on show at the various events that make up Berlin Fashion Week including Panorama, Neonyt, Selvedge Run & Zeitgeist, Premium, Show + Order and Seek.

Traditionally, Berlin Fashion Week attracts an international audience and is a major player in northern European fashion scene. Selvedge Run and Seek in particular are popular with buyers from all over Europe, the USA and Japan, especially because of the presence of heritage brands. The other shows are more European in their overall appeal and many of the stands are run by German agents, also covering the German-speaking markets of Switzerland and Austria.

Panorama, Premium and Show and Order are particularly popular with buyers and agents from Germany and the rest of northern Europe. Neonyt is the world’s largest sustainable fashion event.

This season, Brakeburn and Tom Joule will be showcasing their latest collections at Panaorama, while brands including French Connection, Hunter, Pretty Ballerinas, Ragyard and Rh45 will be at Premium and Show & Order. Visitors can view new ranges from Bluebuck, Komodo, KuSan and People Tree at Neonyt, as well as Peregrine, Simmons Bilt and Walsh footwear at Selvedge Run & Zeitgeist.

The largest concentration of UK brands can be seen at Seek, including & Sons, Beaumont Organic, Ben Sherman, Brooks England, Consigned, Dubbleware, Guapa, Heimat, Kangol, Luke 1977, Lyle and Scott, Native Youth, Oliver Spencer, Pray (pictured above) and Universal Works.

View the UK exhibitor list in Berlin

The UK group in Berlin is co-ordinated by the UK Fashion and Textile Association (UKFT) and supported by the Department for International Trade (DIT). Contact exports@ukft.org for more details.

Discover an overview of some of the UK exhibitors below

Bluebuck – See the brand at Neonyt

Bluebuck is a brand of sustainable men’s clothing and accessories. All products made with the lowest carbon footprint possible – through the use of organic cotton or recycled fibres, of renewable energy, of a 100% European production.

& Sons – See the brand at Seek

& Sons offers a unique range of vintage style clothing designed by and for craftspeople, artisan makers and creative pioneers. We take the best from the past to create beautiful products for the here and now.

Consigned – See the brand at Seek

A streetwear lifestyle brand of bags, clothing and accessories supporting a global network of creatives, Showcasing the first previews of the brand’s sustainable collection at Seek. Made from recycled plastic bottles, the Re:Consigned collection is its first step to reducing its impact on the environment.

Dubbleware – See the brand at Seek

The historic brand that built America! Dubbleware, from its early beginnings as the standard trusted workwear for Massachusetts Farmers since the 1930s. Dubbleware is the original authentic workwear brand, now crated with sympathy to its rich Boston Massachusetts history in raw selvedge cloths, updated using a touch of Lycra for a more modern fit and stitched in the old-fashioned way, using only Union Special machines.

Guapa – See the brand at Seek

A British brand built by real craftsmen to explore the world. We take accessories used every day and transform them into something extraordinary.

Luke 1977 – See the brand at Seek

Since its humble beginnings in the West Midlands in 2001, LUKE has developed into a leading contemporary menswear brand with a following stretching far and wide. Having grown with the support of key independent menswear boutiques the brand has evolved organically keeping all if its values, which sets it apart.

LUKE is a practical interpretation on contemporary menswear and has all the components of the modern lad, a gentleman, a working class hero and a bit of a rogue. The brand draws strong influences from the tough elements of its native Birmingham. Foundry worker meets fashionista, Luke’s taste envelopes all. Luke’s ethos is to put a fashionable twist on any men’s garment but without over designing to retain a cool masculine look.

Pray – See the brand at Seek (pictured above)

Pray is a worldwide sustainable streetwear brand founded by two friends on a journey to create, innovate and connect to real street culture. Pray is influenced by Punk, Metal, Grunge & Hip Hop. At the roots of Pray are the fundamentals of Skate and Street, expressing opinions and discussing topics of controversy puts Pray at the forefront of forward-thinking modern society and youth.

Pray is at the helm of sustainable development, concentrating and researching into ways to produce more sustainable product at all times. The processes to the actual physical product, Pray is all about natural and organic preservation.