The UK Fashion & Textile Association (UKFT) is accompanying more than 110 UK brands to the January 2025 edition of Paris Fashion Week, where the UK presence provides a significant draw for international buyers from around the world.

MAP: Discover British Brands in Paris January 2025

Renowned globally for being a key marketplace for high end fashion, Paris Fashion week encompasses a selection of events for menswear, womenswear, lingerie, childrenswear and jewellery. Running from 21 – 28January, an exciting mix of UK brands can be found at tradeshows including Man, Playtime, Salon de la Lingerie, Sphere Welcome Edition and Who’s Next as well as at multi-brand showrooms including The Alphabet, Arddun Agency, Awaykin, Emma Jones Consultancy, Good People Agency, Polly King Agency and Rainbowwave.

UKFT’s work in Paris is supported by the Department for Business and Trade (DBT), enabling it to coordinate and promote the strength of British creativity and design as part of its “UKFT Global Brands” campaign. UKFT will be running the Discover British Brands in Paris social media campaign, highlighting the different companies showing in Paris whilst also compiling a useful map to point buyers in the direction of British companies wherever they are showing.

The menswear offering at Welcome Edition, based at Rue de Lappe, will host 19 UK menswear brands including Barbour, Elliker, Fred Perry, Futsol, Gloverall, Grenson, Kestin, Nigel Cabourn and Wax London.

The showrooms Awaykin and the Jewellery Showroom also have strong UK representation

Who’s Next, Impact, Neonyt and Bijhorca (alongside the Salon International de la Lingerie and Interfilière) will return to Paris Expo at the Porte de Versailles with 17 UK companies under one roof.

Playtime Paris will take place from 25-27 January at Parc Floral, featuring UK brands including Binibamba, Claude & Co, Inch Blue, Mabli, Main Story, Self Portrait and The Bonnie Mob.

UKFT is looking forward to meeting buyers and press wishing to connect with UK exhibitors and businesses at the different trade shows and showrooms. UKFT’s Discover British Brands  in Paris map and social media campaign will highlight the range and quality of UK companies showing in Paris this season.

Paul Alger MBE, Director of International Business at UKFT, said:

“The UK has been at the forefront of quality fashion for centuries. Today’s UK fashion industry builds on this impressive heritage with a contemporary outlook and the same quintessentially British approach to style. The sector is dynamic and committed to exports, supported by quality textile manufacturing throughout the UK. UKFT is proud to bring a strong and diverse group of British menswear, womenswear, lingerie, childrenswearand accessories to Paris Fashion Week, supported by the Department for Business for the AW25 season.”

MAP: Discover British Brands in Paris January 2025

Follow UKFT on Instagram @ukftorg and visit Discover British Brands campaign to find out more about the British brands showing in Paris.