UKFT member Morning Marvels creates ultra-soft, sensory-friendly clothing for children aged 3-13, designed to make dressing stress-free. Launched in February 2025, the brand produces all its clothing in Portugal using high-quality, eco-conscious materials.

Morning Marvels is a UK-based brand founded by Anaïs Lombard, inspired by her firsthand experience of the daily challenges of dressing her children with sensory sensitivities and fine motor difficulties. Drawing on her extensive experience in beauty and brand development, Anaïs set out to create a brand that eliminates these struggles, making dressing a simple, stress-free experience for both children and parents.

“Morning Marvels was born out of frustration—scratchy fabrics, tight collars, fiddly buttons, and seams that irritate. As a parent, I know how overwhelming it can be when clothing becomes a daily struggle. I wanted to design pieces that take that stress away—so kids feel good, and parents can breathe a little easier.”

Morning Marvels’ collection is crafted from TENCEL™ Modal, a buttery-soft, breathable fabric that allows children to play, move and relax in total comfort. Designed for kids aged 3-13, the collection is tag-free, ultra-soft and effortless to wear. It is ideal for children with sensory needs, eczema, or simply a preference for soft fabrics.

Morning Marvels is committed to designing inclusive, comfortable clothing while prioritising sustainability. The brand uses high-quality, eco-conscious materials that are gentle on sensitive skin and kinder to the planet. Every piece is thoughtfully crafted in Portugal.

“We’re not trying to reinvent the wheel—just to make it roll better. Kidswear should work for children, not against them. Our goal is to take the guesswork out of dressing kids—effortless, high-quality pieces that feel as good as they look.”